Even after launching the software, you must provide ongoing updates and bug fixes. A lot of time and money goes into software development, making it a risky endeavor. Security Settings – The security setting will offer the second layer of a verification system that must be provided to all customers for better protection from potential risks.
- The white label model means buying an unbranded solution from a producer, putting your brand on, and selling it as your own.
- One of many possible examples is the advertising technology field, where buyers can acquire the whole ad exchanges, ad servers, and even demand-side or supply side-platforms.
- Plus, they get to create an additional revenue stream while leaving the heavy lifting to the white-label payment processor.
This move will simplify life cycle development and lower maintenance costs. A hosted or licensed white label gateway solution will allow you to stay focused on your core product. Payneteasy’s https://www.mobeone.org/portfolio/e-bike-services/ gateway is a fully brandable, white label solution. Choosing a white label payment processing model helps save the time and effort needed to develop a PSP from scratch.
What’s a white-label payment platform?
Relying on a ready-made payment gateway empowers you to switch focus from technical issues to handling business operations and building strong relationships with your clients. Business optimization professionals might benefit from white label platforms through the ability to segment user data. For example, using behavioral targeting or look-alike modeling to improve media buying or plan future ad campaigns and ultimately expand customer acquisition effectiveness. Essentially, companies that sell their products via white label lose the opportunity to build and develop their own brand and push them to become a hostage to a buyer’s will because of tight contracts. Another benefit of purchasing a WL brand comes from saving countless hours of work.
Payment page customization is an essential feature of white label payment gateways, as it enables businesses to customize the checkout experience for their customers. This feature allows businesses to create branded payment pages that match their website’s look and feel, improving the overall customer experience. Payment page customization can also help businesses increase their conversion rates by providing a seamless checkout experience. One of the primary benefits of white label payment gateways is that businesses can customize the branding and labeling of the payment gateway to match their own brand.
It is well known that the modern financial sector is one of the most competitive businesses in the world. Financial operations are no longer working the same way they did in the past. Multicurrency support and conversion tools essential for international merchant activity. Full support of solution launching and customization of settings within our white-label package. • Automatically managing the payments flow with a set of pre-configured logics.
C. Enhanced customer experience and trust
Often, banks partner with white-label service providers who do the field-job of collecting the information of the leads before the credit card goes into processing. A Complete Guide on White-Label Payment Gateway If you’re in the payment processing industry, chances are you’ve heard the term white-label payment gateway before. It wouldn’t be surprising since the product is highly demanded in electronic payment processing.
When consumers shop at Costco and buy the Kirkland brand of batteries, they are actually buying products manufactured by Duracell that have been rebranded for Costco. However, transaction processing fees you are currently paying to a 3rd party still exceed the cost of having your own payment solution. So, under the circumstances a white label gateway is a try-it-before-buy-it solution you are looking for. In this article we will remind, when it makes sense to implement a white label payment gateway and how to benefit from it.
D. Technical support and maintenance
Plus, they have greater control over the payments experience which not only strengthens their customer relationships but also helps them grow their brand and reputation. One of the biggest benefits of partnering with a white-label payment processor is that it gives ISVs the opportunity to create an additional revenue stream by expanding their offerings. PCI compliance besides implementing various fraud prevention and protection measures. With white labeling, an ISV can rest easy knowing that these aspects are already taken care of by their payment partner. As far as end customers are concerned, they will perceive the payment service as being offered by the ISV that rebranded it.
However, if you’re just starting, look into outsourcing your payment processing to a third party or even going white-label all the way. And if you’re looking for a white-label payment solution, Akurateco’s here to help. When you have a prospect interested in the various digital marketing services that we’re providing on your behalf, you’ll reach out to your dedicated Digital Marketing Strategist. Our strategist will put together research on the prospect and their top two or three competitors, then have a preliminary conversation with the prospect about their goals and objectives and how we can help them. You’ll also want to make sure the solution is cost-effective and offers modern APIs and SDKs that ensures a quick and seamless integration. Can you take advantage of any third-party integrations that your partner offers?
And for that purpose, a company you are choosing to work with should be compliant with the standards set for while label companies. A white-label gateway is a gateway system that allows entrepreneurs or brands to process online payments using their brand name while using third-party services. The set of features you require depend on your business type. Thus, if you run a high-risk business, you should be looking for smart routing, cascading, and cutting-edge fraud and chargeback prevention systems. On the other hand, low-risk businesses should consider outsourcing their payments to a provider with affordable recurring billing, a flexible fee structure, and a fee calendar.